Taking Granny's analog radio and sending it to Africa.
Posted: 06 Feb 2010
"The radio industry is to copy the government's car scrappage scheme as it tries to persuade listeners to go digital. ... Its radio equivalent could involve a 20% discount on a new digital set if you bring in one of the 100 million or so analogue ones estimated to still be in circulation. Industry executives hope that the idea will quash a potential rebellion among FM radio listeners as the deadline for switching off the analogue radio signal approaches in a few years' time. They also hope that family members will pick up sets belonging to older relatives and hand them in. ... One idea being touted by senior industry executives involves sending a shipment of outmoded analogue radios to an African country, where they are one of the main sources of communication and the BBC World Service is popular." James Robinson, The Guardian, 1 February 2010. It would have to be an African country where BBC is available locally on FM.
"The redundant analogue radios would then be shipped out to the developing world, most likely countries in Africa where the BBC World Service is popular. 'It is not really scrappage at all,' the spokeswoman added. 'We want them to go to a good cause and be usefully deployed, so if the programme does go ahead we will definitely not refer to it as scrappage.'" Andrew Laughlin, Digital Spy, 2 February 2010.
"The radio industry's hopes of switching to digital by 2015 suffered a setback today after new figures revealed that growth in listening to digital radio had gone into reverse. Digital radio – including digital audio broadcasting (DAB), digital TV and the internet – accounted for 20.9% of all radio listening in the last three months of 2009, according to Rajar audience figures published today. This was down from 21.1% in the previous three months but up from 18.3% in the last three months of 2008." John Plunkett, The Guardian, 4 February 2010.
"Trans World Radio (TWR) is set to launch on DAB digital radio on 1 April. The Christian broadcaster will be available to DAB listeners in the North West of England as they launch on the MXR multiplex, covering an area stretching from Nantwich in the south past Windermere in the north. TWR currently broadcasts on satellite channel 0138, Freesat channel 790, online at twr.org.uk and at selected times on Short Wave and Medium Wave." Christian Today, 1 February 2010.
Copyright 2006–2019 Kim Andrew Elliott.