Kim's Recent Essays...
The Battle for the Soul of U.S. International Broadcasting.
US International Broadcasting: Success Requires Independence and Consolidation.
In International Broadcasting, Even the Static Must be Credible.
America Calling China: A Strategy for International Broadcasting.
Evidence that the BBG might remain at the bottom of the job satisfaction ratings is that the BBG is advertising a job vacancy for digital research analyst, responsible for digital media and web metrics. It's a GS-14. The BBG is also advertising for a research analyst, responsible for direct radio, radio placement, satellite television, television placement, and digital media, as well as sample design, fieldwork, survey questionnaires, and web metrics. It's a notch lower at GS-13. The supposedly platform-agnostic BBG is placing digital media higher in a new audience research pecking order. Perhaps this is because digital media audience, which accounts for only a very small fraction of the total BBG audience, is more difficult to find through research.
Washington Post, 29 Sept 2011, Al Kamen: "Seems it was only yesterday — actually it was a few months ago — that we wrote that longtime State Department employee Diane Zeleny was going to get a new job as director of communications and external relations at the Broadcasting Board of Governors, which oversees all government broadcast operations for Voice of America, Radio Free Europe, Radio and TV Marti. 'I just got here, that’s true,' she said in an e-mail this week announcing her departure Oct. 7 to be vice president for strategy and communications for the Legatum Institute, a London-based free-market-oriented think tank." -- The previous president of RFE/RL, Jeffrey Gedmin, was named the chief executive officer of the Legatum Institute. For some reason the institute's leadership page does not mention Gedmin.